Proudly South African hosted its 13th edition of the flagship event, the Buy Local Summit and Expo, which took place on March 17-18, 2025. This highly anticipated two-day experience brought together a diverse audience from the MICE sector, offering a dynamic mix of business engagement, networking and industry insights.
The remarkable growth of this year’s event underscores its success in fostering community connections, showcasing local businesses and reinforcing the importance of supporting the local economy. The gathering has not only highlighted the diverse range of products and services available within our region but has also created invaluable networking opportunities for businesses and individuals alike.
Hosting prominent thought leadership sessions and masterclasses tailored for small, medium and micro enterprises (SMMEs) to insights on local procurement, legislation and compliance, and a stellar exhibition of locally produced goods and services, the Buy Local Summit and Expo has become a key platform for championing local business growth.
One of the key elements that contributed to the event’s success was the invaluable support and expertise provided by Synergy Business Events. Its precise execution and planning of the stand build and infrastructure ensured that each exhibitor had a professional, engaging and dynamic space to showcase their offerings and allowed for a seamless and visually impressive environment, enhancing the overall experience for exhibitors and attendees.
Furthermore, Synergy Business Events played a crucial role in facilitating the business matchmaking programme, which was instrumental in connecting local businesses with potential clients, partners and collaborators. By curating personalised meeting schedules and facilitating meaningful conversations, Synergy ensured that the right people came together, helping businesses grow and form lasting relationships. The matchmaking programme undoubtedly added immense value to the event, creating opportunities for future partnerships and growth within the local business community.
True to its theme “building a resilient economy through localisation”, the Buy Local Summit and Expo has been a powerful reminder of the strength and potential of local businesses. With the support of Synergy Business Events, the event has fostered collaboration, innovation and growth, laying a strong foundation for future success in our local economy, and we look forward to the continued impact of this event and to the continued partnerships that will emerge in the years to come.
Synergy Business Events has always been at the forefront of SMME development in South Africa and being given the opportunity to work closely on the Buy Local Summit and Expo is a great opportunity for us to foster growth and elevate the show to becoming the leading event in the MICE sector.
The 13th edition of the Buy Local Summit and Expo was a ground-breaking experience for the local business hub. We welcome all corporates and drivers of change to join in on elevating the experience and contributing to the growth and success of the show. Together we can make a difference and build a resilient economy through localisation.
